If you have never considered online Christmas shopping, you should really start thinking about it. In our family, we have reached the point where we order practically everything that we want or need over the internet. Here’s why we love easy Xmas shopping.
Anyone that has worked in retail will tell you how much they dread Black Friday. If you don’t know, it’s the day after Thanksgiving. No one seems to enjoy it, except for some small business owners and corporate executives. Yet, it has become something of a tradition.
While it should be the second day of a long weekend, filled with family joy and relaxation, it has become a day filled with long lines, honking car horns, traffic congestion and anger. People actually fight with each other in order to get, what they think, is an amazing price. Why deal with that? If you have a favorite store, they probably have a website. You can enjoy a relaxed family breakfast and log on. Take your time. Order what you like and be done by lunchtime.
Instead of sore feet, you get more family time. Instead of waiting in line to be checked out by someone that does not want to be there, you get to do your online Christmas shopping the easy way, in the comfort of your own home.
But, what about those special deals that are only available if you visit the store in person? Well, you might save money on a single item. But, you will likely buy other things while you are there. That is the whole point of the in-store specials. They are referred to in the retail world by various names. “Loss leaders” is a common one.
While the company may be selling the item at a huge discount, even taking a loss, they know that the average consumer will buy other items while they are in the store and the store makes a big profit on those items. So, while you might pay a little more for a single item with online Christmas shopping, you will probably save money in the long run.
First of all, it’s easier to be a smart shopper and do some comparative shopping. If you are like most people, you are not going to drive from one store to another, looking to save a few bucks. But, if you are sitting in front of your PC, you can easily pull up a side-by-side comparison.
The few bucks saved wouldn’t be worth it when you considered the amount of gas that you use. But, if you find a better deal when you are doing your online Christmas shopping, you can grab it and know that you actually saved.